svA curious mind. A connected approach.

Simran.

Hello, good to see you!
Simran Verma

Consulting

Business-minded. Technology-rooted.
A little about me

Connecting the dots.
Making change work.

I’m Simran. My work in consulting brings together people, business and technology.

I turn complex processes into clearer experiences through AI-enabled customer care, process design and metrics that make transformation measurable.

Simran Verma smiling outdoors in warm sunlight
MBA IIM IndoreB.Tech · Computer Science VIT VelloreStrategy × Experience × Technology
01 / Selected work

Complex challenges.
Considered solutions.

A selection of the processes, experiences
and programs I’ve helped shape.

Customer experience · Beauty conglomerate01
25brands
12 high-volume intents

Bringing customer care together after rapid growth.

When a business grows quickly through acquisitions, each brand brings its own ways of working. Customer care can become a collection of silos. I used AI agents to map the gaps across 25 brands and 12 high-volume intents, then designed a common target state to unify processes across brands and customer segments.

AI-assisted discoveryProcess designCX transformation
Value architecture · Finance outsourcing02
150people in the function
Multi-million-dollar program

Making the value of transformation visible.

A multi-million-dollar outsourcing decision comes with expectations about what will improve. Those expectations need a way to be measured. For a 150-person finance function, I defined value-realization metrics and executive reporting to give leaders a clear basis for tracking the program’s benefits and keeping delivery connected to its business purpose.

Value realizationExecutive reportingResource forecasting
Program management · CX & CRM03
18deliverables
Across 7 workstreams

Helping seven workstreams move as one.

Customer experience takes shape across teams. A CRM transformation needs those teams to share a view of what they are working towards and what depends on whom. I managed 18 deliverables across seven workstreams, aligning stakeholders and coordinating delivery to keep each team’s work connected to the wider transformation.

Program managementStakeholder alignmentDelivery coordination
Value consulting · Telecom04
B2Bservice journeys
Proactive outreach · Continuous value tracking

Reaching customers before they need to reach out.

An outage, an unclear bill or a payment due can leave a customer looking for answers. For a large telecom player, I identified where proactive notifications could add value across B2B service journeys, then designed and delivered outreach for outages, tech support, bill explanations and payment reminders. Tracking call volumes and promoter scores informed continuous improvements to these communications.

Journey designProactive communicationsValue realization
Business case · Contact centre modernization05
5years
Modular CCaaS business case

Grounding a technology investment in customer demand.

A contact centre investment has to reflect how customers actually seek help. I assessed IVR operations and analysed contact volumes to understand that demand, then built a modular five-year business case for Contact Centre as a Service. The aim was to give modernization decisions a practical foundation, with a view of value over time.

Business-case developmentVolumetric analysisCCaaS
Software engineering · NielsenIQ06
5nations
Pilot launched for 10 clients

Taking an application from requirements to real users.

Building software also means making it usable for the people it serves. In a four-developer team, I helped design, build and test an Azure-hosted barter application, with a pilot for 10 clients in five nations. Alongside development, I aligned requirements and timelines for 20 deliverables, supported onboarding for six APIs and contributed to cloud modernization.

Software engineeringAzureAPI onboarding
Across industries
Consumer goodsReal estateAviationHealthcareEdTechTelecomBankingInsurancePublic services
02 / How I think

From ambiguity
to a way forward.

Design thinking, technical fluency and
a practical focus on delivery.

01

Understand

Customer journeys, process discovery, IVR assessment and volumetric analysis.

02

Design

Future-state processes, conversational experiences and target operating models.

03

Deliver

Program management, resource forecasting and stakeholder alignment.

04

Measure

Business cases, value tracking, value-realization metrics and executive reporting.

03 / The path here

An engineer’s curiosity.
A consultant’s perspective.

I started by building software. Today, I bring that practical grounding to questions about how businesses work, what customers need and where change can create value.

Professional focus

Accenture Strategy & Consulting

Finding the gaps in customer journeys, designing better ways of working and keeping transformation tied to measurable value.

2024 · Management

Indian Institute of Management Indore

An MBA with hands-on responsibility for corporate relations and placement preparation. A broader view of business, built on an engineering foundation.

Jul 2021 – Jun 2022 · Engineering

NielsenIQ

From technology intern to software engineer. Built cloud applications and supported API onboarding, connecting client requirements with technical delivery.

2021 · Computer science

VIT Vellore

Computer science, with responsibility beyond the code: Finance Head of the Computer Society of India–VIT chapter.

Dec 2019 – Aug 2020 · Research

Samsung R&D

Applied transfer learning and deep neural networks to Bluetooth device classification. An early experience of turning a research question into a technical investigation.

04 / Writing

Curiosity doesn’t
clock out.

Books, writing and digital illustrations. A game of badminton, or a chess position worth thinking about. Different ways to stay curious.

ReadingWritingDigital illustrationBadmintonChess
05 / Let’s connect

Good things start
with a conversation.